Both stories had the added benefit (for TV) of an endless stream of distraught relatives: teary or weeping or stoic or angry faces in desperately tight close-ups making heartfelt pleas for more information. For the media, it was like the weather before climate change came along.

In response, just about anything else that could pass for news was swept aside. Given a media that normally rushes heedlessly from one potential 24/7 story to another, this was striking. In the case of Flight 370, for instance, on the 21st day after its disappearance, it still led NBC’s Nightly News with Brian Williams (with the mudslide, one week after it happened, the number two story).

In those weeks, only one other story broke their stranglehold on the news. It was the seemingly critical question of what in the world was going on in Ukraine. There was the Russian military move into the Crimea, the referendum on that peninsula, its annexation, the alarm of the U.S. and the European Union, the imposition of (modest) sanctions, and various warnings of a Russian military build-up and possible invasion of eastern Ukraine. Unlike the other two stories, it seemed consequential enough. […]